This catalog was packed with a high volume of detailed product information, featuring oils prominently in the front section and a wide array of chemicals in the back. One of the key challenges was developing a set of versatile master page templates capable of accommodating the client's content-rich requirements while remaining flexible across varying layouts.

The chemical section followed predefined product groupings, which meant some pages were densely packed while others had minimal content. The solution was a modular design system that maintained visual consistency while adapting seamlessly to both sparse and content-heavy layouts.

The overall design and branding from this catalog extended beyond print and serving as a cohesive visual foundation for the client’s website and point-of-purchase (POP) kits, ensuring a unified brand experience across all platforms.